[{"data":1,"prerenderedAt":320},["ShallowReactive",2],{"docs-\u002Fdocs\u002Fgetting-started\u002Fbalance":3,"docs-nav":168},{"id":4,"title":5,"body":6,"description":159,"extension":160,"meta":161,"navigation":162,"order":163,"path":164,"seo":165,"stem":166,"__hash__":167},"docs\u002Fdocs\u002F1.getting-started\u002F3.balance.md","How your balance works",{"type":7,"value":8,"toc":151},"minimark",[9,22,82,89,94,97,115,118,122,134,138],[10,11,12,13,17,18,21],"p",{},"Your account has one balance split into parts. You see them on the\n",[14,15,16],"strong",{},"Dashboard",", in the ",[14,19,20],{},"Quick actions"," card.",[23,24,25,38],"table",{},[26,27,28],"thead",{},[29,30,31,35],"tr",{},[32,33,34],"th",{},"Part",[32,36,37],{},"What it holds",[39,40,41,52,62,72],"tbody",{},[29,42,43,49],{},[44,45,46],"td",{},[14,47,48],{},"Buyer",[44,50,51],{},"Money you topped up",[29,53,54,59],{},[44,55,56],{},[14,57,58],{},"Seller",[44,60,61],{},"Money you earned by selling traffic, plus referral payouts",[29,63,64,69],{},[44,65,66],{},[14,67,68],{},"Reserved",[44,70,71],{},"Money set aside for your running buy orders",[29,73,74,79],{},[44,75,76],{},[14,77,78],{},"Available",[44,80,81],{},"Buyer plus Seller — what you can still spend",[10,83,84,85,88],{},"If TrafficOX has given your account a credit line, the card also shows\n",[14,86,87],{},"Credit line"," with how much of it you've used.",[90,91,93],"h2",{"id":92},"what-your-orders-spend","What your orders spend",[10,95,96],{},"Your buy orders spend in this order:",[98,99,100,107,112],"ol",{},[101,102,103,104,106],"li",{},"your ",[14,105,48],{}," balance,",[101,108,109,110,106],{},"then your ",[14,111,58],{},[101,113,114],{},"then your credit line, if you have one.",[10,116,117],{},"So money you earn as a publisher can pay for the traffic you buy, without a\nwithdrawal and a top-up in between.",[90,119,121],{"id":120},"what-you-can-withdraw","What you can withdraw",[10,123,124,125,127,128,133],{},"Only your ",[14,126,58],{}," balance can be withdrawn, minus any credit line you've\nused. Money you topped up stays on the account for buying. See\n",[129,130,132],"a",{"href":131},"\u002Fdocs\u002Fpublishers\u002Fwithdrawals","Withdraw your earnings",".",[90,135,137],{"id":136},"related","Related",[139,140,141,147],"ul",{},[101,142,143],{},[129,144,146],{"href":145},"\u002Fdocs\u002Fgetting-started\u002Ftop-up","Top up your balance",[101,148,149],{},[129,150,132],{"href":131},{"title":152,"searchDepth":153,"depth":153,"links":154},"",3,[155,157,158],{"id":92,"depth":156,"text":93},2,{"id":120,"depth":156,"text":121},{"id":136,"depth":156,"text":137},"Buyer, seller and reserved balance — what each one holds, what you can spend and what you can withdraw.","md",{},true,null,"\u002Fdocs\u002Fgetting-started\u002Fbalance",{"title":5,"description":159},"docs\u002F1.getting-started\u002F3.balance","ODR6VBJAzaW5BL63eOJOqbB8RL5Yb1dH7isgTZz4PcA",[169],{"title":170,"path":171,"stem":172,"children":173},"Docs","\u002Fdocs","docs",[174,178,198,253,290,315],{"title":175,"path":171,"stem":176,"description":177},"TrafficOX 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them.",false,{"title":199,"path":200,"stem":201,"children":202,"page":197},"Advertisers","\u002Fdocs\u002Fadvertisers","docs\u002F2.advertisers",[203,208,213,218,223,228,233,238,243,248],{"title":204,"path":205,"stem":206,"description":207},"How buy orders work","\u002Fdocs\u002Fadvertisers\u002Fbuy-orders","docs\u002F2.advertisers\u002F01.buy-orders","What a buy order is, the ad formats you can buy, and what each order status means.",{"title":209,"path":210,"stem":211,"description":212},"Create a buy order","\u002Fdocs\u002Fadvertisers\u002Fcreate-buy-order","docs\u002F2.advertisers\u002F02.create-buy-order","Walk through the five steps of the order wizard — general settings, ads, targeting, pricing and limits.",{"title":214,"path":215,"stem":216,"description":217},"Targeting reference","\u002Fdocs\u002Fadvertisers\u002Ftargeting","docs\u002F2.advertisers\u002F03.targeting","Every targeting option in a buy order — what it does, its default, and how to narrow or block traffic.",{"title":219,"path":220,"stem":221,"description":222},"Landing pages and creatives","\u002Fdocs\u002Fadvertisers\u002Flanding-pages","docs\u002F2.advertisers\u002F04.landing-pages","Save landing page URLs and banner images in the Media Library, get them approved, and reuse them across orders.",{"title":224,"path":225,"stem":226,"description":227},"Track conversions","\u002Fdocs\u002Fadvertisers\u002Ftrack-conversions","docs\u002F2.advertisers\u002F05.track-conversions","Send conversions back to TrafficOX with a server-to-server postback or a pixel, and see cost per conversion and ROI in your stats.",{"title":229,"path":230,"stem":231,"description":232},"URL macros","\u002Fdocs\u002Fadvertisers\u002Furl-macros","docs\u002F2.advertisers\u002F06.url-macros","Placeholders you can put in your landing page URL — TrafficOX fills them in on every click.",{"title":234,"path":235,"stem":236,"description":237},"Domain filters","\u002Fdocs\u002Fadvertisers\u002Fdomain-filters","docs\u002F2.advertisers\u002F07.domain-filters","Keep lists of sites to buy from or to avoid, and attach them to your buy orders.",{"title":239,"path":240,"stem":241,"description":242},"Automation rules","\u002Fdocs\u002Fadvertisers\u002Fautomation-rules","docs\u002F2.advertisers\u002F08.automation-rules","Let TrafficOX raise or lower bids and black- or whitelist sources for you, based on your statistics.",{"title":244,"path":245,"stem":246,"description":247},"Read your statistics","\u002Fdocs\u002Fadvertisers\u002Fstatistics","docs\u002F2.advertisers\u002F09.statistics","Where to find your numbers — the dashboard, order statistics and total stats — and what each metric means.",{"title":249,"path":250,"stem":251,"description":252},"Buy through an RTB feed","\u002Fdocs\u002Fadvertisers\u002Frtb-feeds","docs\u002F2.advertisers\u002F10.rtb-feeds","Connect your DSP endpoint so TrafficOX sends you bid requests and you answer with bids.",{"title":254,"path":255,"stem":256,"children":257,"page":197},"Publishers","\u002Fdocs\u002Fpublishers","docs\u002F3.publishers",[258,263,268,273,278,283,287],{"title":259,"path":260,"stem":261,"description":262},"How selling works","\u002Fdocs\u002Fpublishers\u002Fhow-selling-works","docs\u002F3.publishers\u002F1.how-selling-works","Sell orders, the formats you can sell, and how your sites are approved before traffic is bought.",{"title":264,"path":265,"stem":266,"description":267},"Add and verify your domains","\u002Fdocs\u002Fpublishers\u002Fdomains","docs\u002F3.publishers\u002F2.domains","Add your sites, prove you own them, and get them approved so their traffic is bought.",{"title":269,"path":270,"stem":271,"description":272},"Create a sell order","\u002Fdocs\u002Fpublishers\u002Fcreate-sell-order","docs\u002F3.publishers\u002F3.create-sell-order","Set up a placement — name, price floor, fallback URL and the settings for popunder or sticky banners.",{"title":274,"path":275,"stem":276,"description":277},"Install the code","\u002Fdocs\u002Fpublishers\u002Finstall-code","docs\u002F3.publishers\u002F4.install-code","Put your sell order's script on your site, pass a sub ID, and add the lite script to the rest of your pages.",{"title":279,"path":280,"stem":281,"description":282},"Better Ads status","\u002Fdocs\u002Fpublishers\u002Fbetter-ads","docs\u002F3.publishers\u002F5.better-ads","Check whether ad-quality lists and Chrome's filters affect your domains, and what to do if they do.",{"title":244,"path":284,"stem":285,"description":286},"\u002Fdocs\u002Fpublishers\u002Fstatistics","docs\u002F3.publishers\u002F6.statistics","Your earnings, sold and returned traffic on the dashboard, per sell order and in total.",{"title":132,"path":131,"stem":288,"description":289},"docs\u002F3.publishers\u002F7.withdrawals","Request a payout of your seller balance by Capitalist, Paxum or wire transfer.",{"title":291,"path":292,"stem":293,"children":294,"page":197},"Api","\u002Fdocs\u002Fapi","docs\u002F4.api",[295,300,305,310],{"title":296,"path":297,"stem":298,"description":299},"API authentication","\u002Fdocs\u002Fapi\u002Fauthentication","docs\u002F4.api\u002F1.authentication","Create an API key, authenticate your requests, and understand the API's conventions and errors.",{"title":301,"path":302,"stem":303,"description":304},"API quickstart","\u002Fdocs\u002Fapi\u002Fquickstart","docs\u002F4.api\u002F2.quickstart","Three requests to get going — check your account, pull yesterday's stats by country, and pause an order.",{"title":306,"path":307,"stem":308,"description":309},"API reference","\u002Fdocs\u002Fapi\u002Freference","docs\u002F4.api\u002F3.reference","Every endpoint of the TrafficOX API, grouped by what it manages.",{"title":311,"path":312,"stem":313,"description":314},"Statistics requests","\u002Fdocs\u002Fapi\u002Fstatistics","docs\u002F4.api\u002F4.statistics","Breakdowns, filters, sub-breakdowns and the fields returned by every statistics endpoint.",{"title":316,"path":317,"stem":318,"description":319},"Glossary","\u002Fdocs\u002Fglossary","docs\u002F5.glossary","The terms used across TrafficOX and these docs, in plain words.",1793025800213]